The Blog of Ross C Brown

Last post I talked a little about a cafe and restaurant called Centotre and how awesome they are.  Well, from the people who brought you Centotre and Zanzero comes The Scottish Café and Restaurant at the National Gallery. [...]

On Sunday I sent an email to Centotre about their fantastic orange juice.  The stuff is just amazing but unfortunately it seems to clash with my digestive system and leave me very ill – my fault, not theirs. [...]

Sometimes television is amazing but it’s not always the programmes that are the most moving, most compelling or most enjoyed creations.  Sometimes television advertising itself grabs us and takes us on a greater emotional journey.

I’ve selected a few advertisements that have really captured my attention.  Every one of these advertisements establish a powerful emotional connection between myself and the brand advertised. [...]

Yesterday I posted an entry about enthusiasm and passion. My enthusiasm and passion. Today I want to talk about a company that get’s it. A company that made me listen.

As you should know already I’m a sucker for faceless multinationals and their branding advertisements. I don’t buy products, I buy into brands. [...]

Honesty, integrity, transparency.  Enthusiasm and passion.

Five simple works.  Five words that are of increasing importance to me.  These words make up my brand philosophy.  These words are important to me. [...]